Forget Netflix, Volkswagen locks horsepower behind paid subscription

Give it time and it will be the norm across all EV's and not just BHP.

Want your AC to go down to X degrees? That's extra.

Heated seats? That's extra per month.

Electronic driver aids? That's extra per month.

Infotainment access to Apple/Android? That's extra per month and an unlock fee.

Then suddenly, once all of that has been exhausted and the customer is bled dry, you'll see geolocking introduced for additional/existing features.

Just buy an old ICE vehicle and drive it in to the ground. Then buy another.