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> “Nothing else looks like this in a phone store,” he says of the 920. “It’s very, very, very organic. It’s almost super-organic,

Also wants to out-do Apple on reality-distortion :)

I am glad to see a company competing on visual/industrial design, where Sony and Dell have failed miserably.

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Organic things like trees and such are well known for their smooth glass surfaces and straight edges. Be careful if you put one of these phones down in a park, you might lose track of it among any nearby sticks. :)

This goes beyond distortion and well into redefinition.

"Organic matter" always makes me think of "fertilizer" or "compost" (ha ha). But I do like the ID designwork Nokia have done.

I don't see how the new phones will change the game for them, though; they're incrementally better than the old ones (apparently as is the software).

I quite like the way these phones look too. Nokia, when they try, does a good job on such things, I think. It is just that nothing about them looks organic at all. So it is absurd that someone kept using that term for them.

Trees are not the only organic things. The Lumia could be some sort of tuber or fruit :)

Outside of a few "lost" years spent on weird keypad designs, for the most part, I think that Nokia's phone designs have been pretty good overall.

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