I hope critics will be equally critical of the companies that weren't donating to any DEI-related orgs in the first place.
Getting lost in the narratives at this point.
Whereas someone who donated $0 last year and $0 this year has donated $0.
It'd be pretty weird if the former got worse press than the latter.
Your napkin math is one demonstration why a focus on narrative can prove misguided. It can matter very little how genuine their intents were if in practice they materially helped a significant amount.