Most of the problem is human behavior. Look at the US, 40k annual fatalities.
https://en.wikipedia.org/wiki/Motor_vehicle_fatality_rate_in...
Many US states, counties, and municipalities have a formal "Vision Zero" program. It unfortunately hasn't resulted in much improvement in the US. Some think the pandemic had an effect.
https://zerodeathsmd.gov/resources/crashdata/crashdashboard/
https://www.visionzerosf.org/about/vision-zero-in-other-citi...
Human behavior as a focal point of blame is skewered in a book that just came out.
https://a.co/d/21guqjp argues that traffic engineering and design is what has resulted in the much higher death rate in the US than its peer countries. If lanes are wide (3.5m or larger), people will drive as fast as is enforced.
https://www.seattle.gov/documents/Departments/SDOT/VisionZer...
Implementation continues to roll out but a lot of the changes are long term and need behavioral shifts in the population that take a while to normalize.