This.
While it's true many people buy Apple gear because of branding and image, well, that's marketing for you. That's how retail works.
As a well seasoned computer guy, I've chosen every single mac I've purchased over the last number of years. There was a time when I wouldn't touch one with a 10 foot pole, and I'm sure a time will come when I won't want a new one.
I've used enough different operating systems in all kinds of configurations over the last 20+ years to decide like a grown-up what I'm going to spend a considerable amount of time using.. not because other people think it's cool, but because it fits my budget and works for me. My recommendation to others is: Try stuff and use what works for you.