Possibly the worst aspect of the adtech industry is that it encourages smart people to devote their talents to spying on people rather than doing things that would actually benefit humanity.
If I visit one of your customer’s websites, have I given them permission to collect and process my personal information? Do you have a way to avoid collecting this PII for people in GDPR countries? If I were to send you a CCPA request, do you have a mechanism to completely avoid storing my information?
I think this product is inherently incompatible with personal privacy, although I’d be interested in hearing why I’m wrong.
This is some fascinating mental gymnastics.
Because it’s profitable.
And so is dumping waste into rivers, but I hope people will continue to tell the people doing it that they’re wrong for doing so.
In other words, our goal is to create efficiency and reduce friction for buyers, sellers, and the planet rather than offloading harm onto someone else.
“Call-for-pricing”-as-a-service.
“Hey, I’d love to see the ahem ‘qualified leads’ looking at this crisis pregnancy center website, or at the Border Patrol website, or at the IRS tax deduction FAQ website.”
It’s so incredibly easy to imagine the ways this will be abused.
I recommend taking the Voight-Kampff test yourself.