Noyb's Pay or Okay: how companies make you pay for privacy

> Many news companies claim that the approach is necessary to finance quality media. In reality, digital advertising makes up at best 10% of the revenue of European press.

Not that I am trying to defend "Pay or Okay", but if you want to have a discussion about funding of the press I don't think this a very convincing argument. As the full report states, 56% of revenues come from print advertising and circulation, which is a line of business where the customers are literally going to die over the next decades.

But maybe Noyb has some bull case for printing more newspapers over digitalization that we don't know about?