Both those things can be true at the same time: all software used to ship like that, and shipping like that in the current era _is a big deal_.

Spoken as someone who's core differentiator is "self hosted" [0]

[0] https://www.bugsink.com/

Yes, absolutely, in a way, we’re just bringing back the old-school model — full package, zero dependencies, runs on your own infra — but with modern tooling and UX.

I've heard they're planning to ship it with printed documentation some time soon!!