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I pay for search and have convinced several of my collaborators to do so as well

I think the dev population mostly uses free search, just based on the fact no one has told me to “Kagi it” yet.

When I need a facial tissue I ask for a Kleenex even if the box says Puffs. Because who says "pass me the Puffs"?

I've been curious of that phenomenon, why not juat ask "pass me a tissue?"

Cuz all the adults around me called it a Kleenex when I was growing up and I've internalized the word for that kind of tissue is Kleenex

Good old American brand loyalty.

I say “tissue” and “web search” so you’re talking to the wrong guy with that. Even though growing up everyone around me has said Kleenex and Google.