Just like Jobs. He was the marketing and sales guy. Woz, et al. were the visionaries and engineers cranking out the product.
Jobs would never let something like Windows 1 escape the lab.
Form follows function. Just ask Ive.
Gates (well, the MS programmers) had to make the software work on the PC hardware of the time (CGA/EGA video cards including non-square pixels and terrible colour palette, see https://devblogs.microsoft.com/oldnewthing/20100625-00/?p=13...)