This might work for B2C startups, but not so much for B2B. In B2B, people need to see a working product that clearly saves them time or money. The sales cycle is longer, and landing page tactics alone usually aren’t effective.

A better approach is to talk to as many potential customers as possible early on. Collect emails, show a rough prototype, get feedback, and iterate. Then, when you’re ready to launch, go back to those same people, email them, show what’s changed, and demo how the product delivers real value.