Isn’t this the history of home automation? The money is in getting people locked into a “system,” but the systems are things that tend to rapidly become dated. So people will invest in a system and either get disillusioned due to the downside of lock in or the system goes obsolete and the newer stuff is not compatible because it’s a whole new system. Rinse, repeat.
There have been many attempts at industry standards but they fray around the edges. Nobody understands that a protocol and a spec is not a user experience, so the standards just become the basis for closed walled garden “systems.”
It’s why I stay away from it.