Arbitrarily scrolling in mid-conversation is rude, but somebody picking up their phone to look something up or read a text message now happens without a big fuss, whereas before, I think people were more likely to apologize for the action. It's acceptable to just pick up your phone now to look up something or check your messages during a conversation in a lull.
On the other hand, I see couples seated together in restaurants just scrolling their phones privately at the same table, so generally it seems like it's more "okay" to disengage to your technology.