Edit: an interesting take with the games consoles, I never really thought about it from that angle before. But it makes a lot of sense. Console makers get a cut of the revenue stream of the games. Commodore never saw a cent of that and the only commercial niche they briefly owned was low-budget TV production, like cable channels and such.
In 1996 the first hit became free.
It’s the only way I was able to play. My best friend across the street had the console and I didn’t (I had Atari 2600). So I would rent and we would play together. I eventually got my own in maybe 1987-1988.
PS1 kicked off in 1995 and we had rentals for a long time by that point. I never owned a PS1 but same friend did. I ended up going from NES, SNES, N64 before switching mostly to PC games and eventually went to college where video games took a back seat for a number of years
Mostly play Xbox now (short while I had PSP)