> Then they started acquiring other services I eventually cancelled as they tried to integrate them into their core service

I was struck by a snippet I read recently - I can't remember the organization being discussed - that I'll paraphrase as "The company is the product, and it's being sold to shareholders", and currently, it is very fashionable to sell the story of unceasing growth, so companies will do anything, including turning away existing customers, just to have a shot at growth so the share price can keep rising.