This reminds me of that Star Trek episode where presenting uplifting and entertaining messages to human cells obviates boredom and thus aging. Turns out, the cells in our bodies die of boredom and if you keep them entertained, you can live forever!
Growing up watching Indian Bollywood Movies/Music where the default theme is the `Hero` serenading the woman and it works every time. It is not surprising that a Serenading Music definitely serenades the right target. They knew, they knew this long back.