Everyone gets sick of it at their own point. Each thing sends more people to alternatives!
Windows team: whoever’s making your decisions is doing great!
Instead even me, I went back to Windows as major laptop OS back when Windows 7 came out, leaving GNU/Linux for servers and embedded, while enjoying Android/Linux and WebOS/Linux on the other devices.
Microsoft already has their own distro for Azure, they just need to give a bit more relevance to WSL role on Windows laptops, doing an Apple move, and everyone that only cares about UNIX/POSIX without religious attachment to a specific form of UNIX will feel right at home.
Just like out of the sudden, a few years into OS X, there were Apple devices all over the place at FOSDEM.
Mind sharing a bit of info here - what do you mean and what Apple specifically did?
> everyone that only cares about UNIX/POSIX without religious attachment
I've personally helped to start with WSL for several persons, though I cannot say do they care on POSIX and UNIX as a concepts at all.
Suddenly everyone that only cared about some form of UNIX/POSIX, regardless of the source, went into droves into the Apple ecosystem.
These are the same folks that nowadays complain about leaving macOS for some Linux/BSD distribution, as they didn't grasp the actual Apple/NeXT developer culture (see Steve Jobs famous jabs at UNIX in its traditional form).
Microsoft with WSL is kind of approaching the same crowd, those of us that were already happy enough using a mix of VMWare Workstation, Virtual Box, cygwin/migwin, that have had enough of dual bottling, and the usual "everything works but".
From my personal experience and some opinions by others, even here on HN, WSL is the mix which provides best of two worlds for a lot of cases.