Water is used for drinking (~2 liters/day)... Contamination here really matters.
Waker is used for cooking (~20 liters per day). Contamination here matters somewhat, since some forms of pollutants will be rendered harmless by cooking.
Water is used for washing (~200 liters per day). Contamination here matters a little too, because washing water can touch something which gets eaten etc.
Water is used for farming (~2000 liters per day/person fed). Contamination here barely matters - but some things can still make it into foodstuffs.
Providing small quantities of clean water is far cheaper than providing large amounts.