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Is it actually expensive though? Or does it just feel that way? A movie costs $15, or roughly 13 cents per minute of watch time.

The average daily YouTube watch time is north of 40 minutes per day for adults in the US. That's a penny per minute for YouTube... 11x cheaper than a movie.

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It’s a psychological problem. Going from $0 to $1 is a mountain.

Starting a product or service at $30 / month sets expectations up front (no ad supported free tier)

This is an incompatible strategy with venture backed “get all the market share possible by offering services for free to crush competitors so we can have a monopoly to exploit later” mindset

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