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Do you typically make your tech choices based on who they have modeling them in ads?

Well, when they’re wearables…

The entire history of advertising would indicate that a lot of people do make choices, especially fashion related, based on being modeled by beautiful famous people with established parasocial relationships with their audience.

Whether or not we want to admit it, people definitely make tech choices based off how cool the people in the ads look. To deny that would be to deny the effectiveness of marketing.

Well there is some reason that some people play in ads, and I don't.

That they're from Meta was the deal-killer for me. (Zuck's mug simply reminded me of that fact.)

> Does he think his cool looks will drive sales?

Yes. Haven't you seen his new Gen-Z midlife crisis haircut? Clearly he is a very cool and relatable guy.

hes trying to show off his 100k watch

Really? What watch is that?

What is wrong with it?