> When you use Apple's native frameworks, you can write better apps with less code. Some other frameworks promise the ability to write code once for Android and iOS. And that may sound good, but by the time you've written custom code to adapt each platform's conventions, connected to hardware with platform-specific APIs, implemented accessibility, and then filled in functionality gaps by adding additional logic and relying on a host of plugins, you've likely written a lot more code than you'd planned on. And you are still left with an app that could be slower, look out of place, and can't directly take advantage of features like Live Activities and widgets. Apple's native frameworks are uncompromisingly focused on helping you build the best apps.
> Apple's native frameworks are uncompromisingly focused on ___________
I bet it wouldn't align with what Apple said.
They're willing to accept a certain amount of "specialization" for things they care about deeply / use all the time / demand unique approaches, but people like things to look and behave the same when they're pure utility. Which most things are.
People don't complain about Spotify, because (1) the design feels and performs like something Apple would design, and (2) music is something people have feelings about, and so expect differentiation.
But Apple doesnt? Why else would they throw away their current design language, and invent something new ("Liquid Glass").
They're rolling it out across their entire product catalog, so more consistency if anything.
Take Slack for example with its fancy menus, not even close to what Apple uses. No feelings expected there. Let's not talk about Google apps, which live in its own UI world.
This assumes they have a choice between equivalent apps that OS-integrated and one that are not. Many times, they don't.
Anecdotally: while some people don't care about consistency in the art they put on their walls, most do.
Slack is included in the "apps that you use all the time" rule. Also in the "apps you don't have a choice about" rule.
(Edit for spelling and wording)