People should also talk about the volition trap. I'm 40 and it feels like I've had more than a life's worth of people talking about how "you can do it if you just try!"
> ... advertising signs that con / you into thinking you can do what's never been done / meantime life goes on all around you
The sheer scope of the obesity pandemic should make it clear that we are not the problem, that our volitions are not the problem. Certainly so many people can't be too weak to regulate one of the most basic facets of existence? How did we come all this way as a species if we are so fundamentally flawed at basic metabolic regulation? Certainly so many people shouldn't have to try so hard? Sure, some people succeed, but in world where the overwhelming majority are failing, maybe "trying harder" is just akin to insanity?