You mentioned bike shops. At least in my area (New England) every person I've ever seen working in a bike shop was competent and cared about working in a bike shop. (They weren't necessarily the nicest and most personable people, but that's a different story.)
Who works in a bike shop? Almost no one "ends up" there the way people usually "end up" at their jobs -- following the easy flow of high school to college to a bunch of interviews at marketing-adjacent (or whatever) firms and finally working where ever offers them a job.
You're only likely to even consider working at a bike shop if you want to work at a bike shop.
Wondering what the other "bike shop" jobs are now.