My personal experience, having been involved with many startups in both the EU and US, is that EU government funding is completely useless for almost all startups. Why? First of all, you have to be part of the existing networks. If your business does not have university affiliations with people that get existing grants, or connections to EU bureaucracy, then you can forget about getting a dime. Then there is the risk aspect: if you are doing anything even remotely novel, or with any amount of risk, forget about it. This is not just my opinion, Mario Draghi, previous president of the ECB and Italian PM, said that the EU does not take enough risk to produce real innovation. And finally there's the timelines: from researching funding to cash in your bank account is always measured in years.
So, my expectation is that these funds will be distributed to members of the bureaucratic class and their network, for low-risk, low-reward projects, on a timescale too slow for most startups. I hope to be proven wrong, but the results of previous decades of EU funding programs do not make me optimistic.