Hacker News Reader

Comment by bjt | Hacker News Reader

I know it's practically cliche to say so these days, but that picture is giving strong AI vibes. Look at the joints between the big beams. If you needed beams that large to hold up a building, you wouldn't cut them in the middle like that. And you wouldn't have those gaps.

Plus, all the text on the page is future tense, talking about what the super wood beams will be able to do.

So I don't know how much that picture really represents what the wood will look like.

View on HN

I'm almost positive it's AI generated. Look at the chairs at the kitchen island in the background. No human would draw chairs that look like that.

The picture at https://www.inventwood.com/superwood-facade also looks AI-generated.

The fact that they're using AI images on their landing pages does not give me confidence in the quality of the product.

What about this one? https://www.inventwood.com/superwood-beams

There are lots of posts from them on the internet image search...and it seems they've gone to a number of industry conferences with samples. I agree, that from a PR perspective, their pictures are too polished. They should show a piece in a less polished format.

At this point I'd say I have <5% confidence any image on their site is of an actual sample as opposed to a 3d render, or worse, AI slop.

Edit: Even the photos of wood on a truck is obviously AI garbage when you zoom in: https://images.squarespace-cdn.com/content/v1/67160715a896dc...

wow that image is pretty bad; all sorts of weird inconsistencies in the wood stack that scream AI; I'm ignoring the license gibberish as that could be just removal of identifying info.

What about this: https://www.newhometrendsinstitute.com/consumer-insights/ind...

the image is low resolution, but appears to be from an actual trade show, and an image not from the company.

What is going on with the window reflections (for superwood-facade)? It doesn't look right.

Some of them literally have "visualelectric" in the filename.

(ex: https://images.squarespace-cdn.com/content/v1/67160715a896dc...)

Oh it's 100% AI generated. Look at the back brown leather chair to the right. It's supposed to have a blanket on it, but instead it's a garbled mess

Yeah, inspecting the picture closely there are at least 20 to 30 things that immediately stand out as "AI did this". There are so many things wrong with those chairs on the right. The wood support beams are just not right, nobody would build like this.

There’s also an image a bit down the page:

https://www.inventwood.com/technology

But I’m not sure if it a real photo or some sort of… analogy? Under “INTRODUCING SUPERWOOD: THE NEXT GENERATION OF BUILDING MATERIALS,” we can see one piece that looks like an actual piece of wood, and then some other ones that looks like an artificial wood-looking finish wrapped around some core which visually looks metallic (but which, I assume, is actually their engineered wood).

I dunno. I guess “being wood” is more about the ecological impact in this case. If it is replacing steel and it looks ugly, well, a lot of steel looks ugly and then gets covered up.

Reply on news.ycombinator.com