Raising Money After Bubble 2.0
dty.me
dty.me
All of these mini-funding bubbles focused on specific distribution vectors: Google, Facebook, the App Store. Central to them was a hypothesis in the potential for fast and easy exponential growth for companies, because this was how people justified supra-market valuations.
If the "social bubble" is deflating now, it's not because Facebook stock is falling so much as because it is increasingly difficult to achieve exponential distribution in these channels and nothing else has come along yet to replace them. And this is what Chris Dixon is saying as I understand him -- if people want to demonstrate that their service is genuinely viral the threshold is much higher since VCs are skeptics.
But advising someone who wants to go down the VC route to focus on revenues is still a bad idea, because you can't justify a supra-market valuation without the prospect of exponential growth. If someone is bootstrapping by all means collect money, but be aware that 10k a month is still only 1.5 million total valuation at ten times revenue, which doesn't give a lot of leeway for raising a ton of money by relying on fundamentals.
I also agree that the "social bubble" is deflating because the gold rush of everyone-being-connected-as-a-free-marketing-channel is largely winding down. Chris Dixon's post can reflect that new reality, but I would still be equally skeptical of a 10m user service with no revenue. (Of course, I'm not a VC.)
Where I disagree is in your last paragraph. Yes, I think a focus on revenues can be a bad idea for some businesses. But I think exploring or attempting revenue is a good idea for every business. If the numbers look bad, don't use them, but you need to try. Even if you are only earning $10,000 per month, that's starting from $0, so there will be a growth rate attached. This is a really good number to show VCs right now. Also, you can make projections of revenue growth with the assumption of your continued user base growth, and basically double-dip into your user growth numbers that way. I still think this will be a better way to fundraise in the next 3 years than ignoring revenue completely.
Yeah Zynga and Facebook are doing badly. So what? LinkedIn is killing it. There are other success stories. Maybe the bubble in these two company's valuations has popped, but they were overvalued to begin with, not a big loss for me.
In addition, they've proven that the 'business social network' has value, and thus they're starting to see competition where they didn't before.
"for me" is important here. While I fully agree that FB, and (especially) Zynga were both overvalued, the near-constant deterioration of their stock price is very visible - both to Wall St and investors. Perception is king, and it's not just "ours" which matters. What the public sees is the tri-fecta failure of 3 super-hyped tech IPOs (Groupon, Zynga, Facebook).
edited to add : It's also very worth noting that the perception of FB being massively overvalued may very well have been highly confined to "insiders", or those close to tech.
When I speak with my non-tech friends, most of whom are highly educated (law, medicine, etc.), the general reaction to FB's decline is one of surprise. For instance, I often hear that "everyone thought the price would go up!".
My point in this article is that nowadays demonstrating the ability to get some paying users, even a tiny amount, is going to leave you much better off than not trying at all. So while a lot of companies will still not be able to live off of the revenue, they can hopefully raise another round with the proof that they've found something people will pay for.
Generate revenue? Of course!
Show the revenue growth slide? I'm not sure who that makes look worse: the fundraisers not showing it, or the investors not expecting it.
That said, I don't think any investor ever thought their investments would have no revenue. I assume they just figured it would come through advertising, inadvertently making every new product a marketing tool.