I've noticed AI evangelists -- those 2nd tier experts, who're not on every show and youtube channel, but do consulting and once in a while appear here and there -- jumped on the hype wagon 1.5-2 years ago.

They'd pedal FOMO and would promise eldorado to everyone who joins. "AI will do everything for you, you'll be fired."

Now I see them change the tone. It's like: "c'mon, it's a special tool, you need to use it properly, and give it what it needs."

They sell quickly made courses. Same guys who in '12 would advertize "Mobile strategies" consulting (remember that thing here on HN?), then AR with Google glass in '14, then crypto in '17, then web3, and so on.