I want to take a step back and reflect on what this actually shows us. Look at the examples Google provides: it refers to the generated objects as "products", clearly pointing toward shopping or e-commerce use cases.

It seems like the real goal here, for Google and other AI companies, is a world flooded with endless AI-generated variants of objects that don’t even exist yet, crafted to be sold and marketed (probably by AI too) to hyper-targeted audiences. This feels like an incoming wave of "AI slop", mass-produced synthetic content, crashing against the small island of genuine human craftsmanship and real, existing objects.