This article reminds me about how much I hate bottled water, in places where potable water is cheap and plentiful. It’s such an incredibly cynical thing that many American families, again those who have cheap potable water, go through cases of water a week. “A spring in every home” like the article says is a modern miracle. It’s one of the things that if someone was brought here from even just the 1800s they’d be focused on. And yet we’ve managed to build a market primarily focused on recreating scarcity of fresh water.

I don’t know what that says about us. It doesn’t make me feel good though.