Ask HN: Intentional Typos in YouTube Video Captions?

Noticed this weird trend where YouTube video thumbnails have captions with weird typos. It is clear that this is intentional, because the actual video title has no typos, and the video creators I watch are very unlikely to leave this to chance.

Is this playing to some weird human psychology thing, where content with misspelling feel more relatable? It's kind of bizarre to me.