What I took away from this story is that I forget that there are ecosystems outside the Apple App Store. I’ve become so accustomed to thinking of releasing on Apple first that I didn’t even know you could make money through Teams addons.
So while the platform has less reach the lower competition and higher RPUs make them great. If I were still making games I’d be looking at Steam before iOS, for instance.
Slack addons or plugins used to be a good example before it was acquired by Salesforce.
Which is very limiting considering that the Apple ecosystem, other than for phones, is the smallest one. A lot of software companies don't even target Apple at all because it's not worth it.