Troubled Technologies: An '09 List of Things to Watch Fail

Thank you for pointing to the print version, instead of 7 small pages.

Summary: microblogs, targeting advertising, socian news sites, online video, streaming music, and enterprise social networking are going to have serious shake outs because of the lack of good revenue models. Streaming music will fail because of licensing issues, enterprise social networks because no one wants to pay enterprise fees.

"Ad-supported video models, I mean, come on... It's over," says Wayne. "There's not enough wishful thinking left in the world to turn those guys into a business."

I actually hope that a lot of these businesses without a model fail. Most of these higher quality services could probably make it with a subscription model or a freemium model of some sort, but they can't do that now, because everybody else is free.

My hope for everyone involved in a start up is that '09 is the year of the business model.