So it's unclear to me if the data being presented on this website is only comparing how the base rate would change without considering how the overall rate would change when including the various deductions.
Secondly, another reason for this difference, is that the Obama campaign usually talks about the middle class (married family with income ~$50,000) while the default settings for this website are for a single person making $100,000 (i.e. typical young professional in computer science).
*I don't know if this is the right word, but if you are married with children, or bought a home within a certain time frame you would normally get a small refund or deduction to your tax rate for having met these criteria. So cuts would be made to the various refunds/deductions, ultimately increasing your overall rate.