Like in the famous case of the Apple logo in the 1990s. Steve Jobs, when asked why he uses a black and white Apple logo instead of a color one, said - "color will only distract the eye from what's important".
Like in the famous case of the Apple logo in the 1990s. Steve Jobs, when asked why he uses a black and white Apple logo instead of a color one, said - "color will only distract the eye from what's important".
Selectively deployed, a glint of extra brightness, above and beyond the “100%” baseline, simulates the glints and shimmers that draw our eyes naturally—in this case, in the same manner as gilt on the physical counterpart to the books they’re depicting. It fits in cleverly with a long tradition for that specific context.
Where I agree is with the idea that brighter-for-brighter’s-sake is not better after a certain point, any more than color-because-we-can. And it seems, as far as I can tell, that uniformly cranking up the full frame brightness into the HDR range is not The Done Thing, at least in film and design, at least so far. Possibly for compatibility with the wide range of displays stuff will end up on.
If the tech does seep into ads, as I guess it must eventually, I’ll be right behind you in turning it off…
I can immediately tell if anyone has messed with any knobs or buttons on my receiver or if any of the speakers seem off / wrong sounding. Maybe I'm that 1% but I can remember many multiple times people have been over for movies / TV and someone asks out loud "does the sound seem off?" and sure enough a kid or a clueless friend was messing with the knobs.