If you're being forced to sell something, wouldn't you want to maximize its value? Wouldn't you retain the most valuable people?
But from the PoV of a higher up making layoff decisions, the sooner they severe the organization from the rest of the company, the less traumatic it will be when the time comes. I think at this point they realize it's better to start treating Chrome et al more like Waymore, which seems to have some isolation from the borg collective.