> I feel like "building a simple website" has been a solved issue with templates for decades now

I did this recently for a friend and 1000% no. It wasn't easy to find a good template or edit it, and things we tried (including various builders) were a massive pain in the arse.

I asked sonnet for a site and had it right in a few minutes. I asked for changes and they just worked. It wasn't a complex site but it was drastically easier, quicker and more fun than dealing with the nuts and bolts of it all.

> Sure, that still leaves the tweaking and customization, but I feel like that's the part most people enjoy the most? Humans love decorating.

Absolutely not.

Choosing customisation? Sure!

Making the customisations? Nope. I'm sure some do, but I and many others I think just want a thing.

Just asking for some changes and seeing them was great.