> They cant produce new things, and so meta and google are struggling to compete when actual merit matters, and they cant just brute force the solutions.
You haven't been keeping up. Less than 2 weeks ago, Google released a model that has crushed the competition, clearly being SotA while currently effectively free for personal use.
Gemini 2.0 was already good, people just weren't paying attention. In fact 1.5 pro was already good, and ironically remains the #1 model at certain very specific tasks, despite being set for deprecation in September.
Google just suffered from their completely botched initial launch way back when (remember Bard?), rushed before the product was anywhere near ready, making them look lile a bunch of clowns compared to e.g. OpenAI. That left a lasting impression on those who don't devote significant time to keeping up with newer releases.