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> There are many sites I won't use because the ads are so overwhelming or are often offensive.

I hate to sound like the “Do people still watch TV? I haven’t owned a TV in 20 years.” Guy. But why are you seeing ads on the web? Don’t you use an ad blocker?

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I used to use one but when I started working on ads it felt hypocritical. I want to support the sites that I use, especially those that don't paywall content. I don't work on ads anymore but have stuck with it.

Most advertising these days are based on click through. If you aren’t clicking on the ads, you aren’t making them money.

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