Using a thin microfibre cloth between keyboard and screen prevents this.
Personally I moved away from macs, so choosing a laptop with a touch screen was the best option: screens are tough enough, won't scratch under most circumstances, and can be wiped with anything short of diamond dust.
Reminds me of that iPhone model where they issued guidance on how to hold it because people lost signal during calls.
Otherwise they'd better lay off the drugs that generated that thinness fetish and make sturdy devices again.
(Note that i don't see any button traces on my m3 mbpro yet. it's close to a year old. And I'm not the kind that keeps the tv remote in the plastic bag that it was delivered in, probably the opposite.)