TRMNL https://usetrmnl.com/ is an e-ink display that offers many plugins, called ‘recipes’ — and you can build your own. price is ~ $150 and you can opt-in for a ‘jailbreak’ version, too. all open-source.
His previous company was called fomo, which added popups to ecommerce stores to manipulate users into buying by claiming that others had recently bought the same product. I haven't dug into it to prove that the data was fake, but it's highly likely it's fake.
He sells marketing courses where he boasts about techniques like exploiting a website vulnerability to spam 20k people who never engaged with him at all.[0] He also proudly shares how he lied to 78k inactive users to trick them into responding to an email.[1]
[0] https://www.ryanckulp.com/targeted-outreach-email-with-20-li...
1. i'm very proud of Fomo. for 6 years we fought against fake data. i said "no" to many lucrative opportunities that were not ethical. our vision was "to given entrepreneurs the credit they deserve," and our mission was "to help consumers make better buying decisions online." your comment is libelous. [1, 2]
2. as of yesterday, all 11 of my courses are free. i've helped over 10,000 people learn to code and learn to sell. [3]
3. on the side i do a bit of pen-testing. i help stop* scammers, and i help non technical folks protect their brand. that's why Bubble added me to their home pages and dozens of cash bounties have been sent my way. [4, 5, 6]
[1] https://blog.fomo.com/having-a-vision-works/ [2] https://blog.fomo.com/introducing-honest-marketer/ [3] https://x.com/ryanckulp/status/1907099032616378815 [4] https://www.ryanckulp.com/hustlewing-is-a-scam-so-i-hacked-i... [5] https://bubble.io/security_acknowledgements [6] https://bubblesecurity.gumroad.com/l/unhackable-101
Since you're accusing me of libel, I just checked the fomo website, and I can see that right now, it's presenting fake data. It shows a live updating counter of the number of fomo's impressions and clicks, but these numbers are updating every 200ms based on client-side JS, not real data. From the HTML source:
setInterval(function() {
var serverTimestamp = 1743654982;
// impressions
var imprCountWhenChecked = 19546526366;
var imprFrequence = 80;
var freshImprCount = Math.ceil(imprCountWhenChecked + (Date.now()/1000 - serverTimestamp) * imprFrequence);
document.getElementById('statisticsTotalImprCount').innerHTML = freshImprCount.toLocaleString('en-US');
// clicks
var clickCountWhenChecked = 43316684;
var clickFrequence = 0.15;
var freshClickCount = Math.ceil(clickCountWhenChecked + (Date.now()/1000 - serverTimestamp) * clickFrequence);
document.getElementById('statisticsTotalClickCount').innerHTML = freshClickCount.toLocaleString('en-US');
}, 200);
If the site fakes that data and you've publicly admitted to lying to your users in other cases, it increases the odds that other data you presented was inauthentic.
[0] https://web.archive.org/web/20181101030710/https://fomo.com/
for our homepage counter, this is not customers. this is notification count. with thousands of connected websites, each showing multiple notifications per page load, we quick racked up billions of notifications shown.
running `select count(*) from events` on every landing page load is untenable. instead, every N period we'd check on our avg daily notification count, then update the landing page JS to give users a sense of scale. this number was perpetually under-reporting our actual metrics.
for metrics that actually matter, like signups, customers etc, we created an Open API and read from those metrics on various landing pages: https://fomo.com/open https://docs.fomo.com/reference/fomo-open
and for the core product notifications, "John bought X, Y mins ago" we only allowed data from native integrations. if we saw someone pinging webhooks to us with fake data, we deleted their account. if someone asked for a CSV upload feature, we deleted their account. i cannot say the same for our competitors, who welcomed these use cases with open arms.
bottom line - you're a hater. you don't like Fomo (fine), so you're trying to sabotage the sale of another, completely unrelated product. think about where this bitterness comes from and do better next time.
I bought one because I think the software and the ecosystem is worth the price, but it's not terribly hard to make one of these for much less than $150.