Amazon Said to Make a Bid to Buy TikTok in the U.S.
nytimes.com
nytimes.com
The idea that a TikTok ban was signed into law will be quietly forgotten. IMO, that's been the strategy of ByteDance.
Just ignore the law because US politics is very fickle and moves on quickly to the next news cycle.
If the executive does not enforce it, then the law is just toilet paper.
I think the strongest synergy is actually with Amazon-the-retailer and TikTok's advertising business and shopping platform, not with AWS.
Even Amazon studios feels more miss than hit.
I don't see TikTok being that valuable. There is a Lemon8 app that ByteDance came out with that feels like a fusion of TikTok and a Vlog, but it doesn't get nearly the traffic the 2020 version of TikTok did.
What I can tell you - TikTok is one the most popular social platforms still. Specificially with younger folks.
It is a much different platform for creators today. The owners definitely have a heavy thumb on what is allowed to go viral.