In a way that cover's everyone's ass legally* of course. But that's what they're doing.
EDIT: * - by "legally" I mean allow information to be shared in a way that precludes legal repercussions but I do not necessarily mean adherence to the law.
Companies benchmark and consider industry best practices all the time. If they don’t they’re idiots.
Im not a huge fan of management consultants generally, but consultants and analysts can provide useful third party perspectives, in part because they talk to a lot of companies that you may have mess directly with access to.
Take McDonalds for an example, they are running around 30% margins and you see on social media customers complaining about prices.
Why don't those customers seek an alternative business?
The rest of them also follow pricing "best practices" so you have no where to run to.
There must be a reason McDonalds earns so much more. As far as I understand, McDonald’s has a significant real estate component to its business (which is technically selling its brand/real estate to franchisors, not selling food), bolstered by its very strong brand with loyal customers (that the others don’t).
https://www.mashed.com/178309/how-much-mcdonalds-franchise-o...
> The cost of running a business, especially a restaurant, can really eat into its profits. At the end of the day, McDonald's only keeps around 16 percent of the revenue its company-owned stores make, but it keeps 82 percent of the revenue franchisees pay out to it.
But in general there is no way to verify whether the consulting company is lying or not. They have been caught pants down multiple times recently.