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your pricing is little confusing, for free you are providing 100 keywords, and for you most expensive plan you are providing also 100 keywords, in fact only diff between these two is slack notification. What's the motivation behind this pricing plan?

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I put more details in a reply to another comment, but basically I think the number of people willing to pay for email alerts is small, so I’ve made the service free for them. It’s only teams who want Slack notifications who have paid plans.

I’m not optimising to extract every possible $ from the market with that pricing strategy. Instead I hope it will maximise the number of users whilst breaking even on costs.

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