Easel (YC S12) launches as an easier way to design for the web in your browser
techcrunch.com
techcrunch.com
"The current web design process is broken. People use image editing tools for creation, share screenshots/flat exports over email, and spend more time than necessary manually translating the design into a working product."
Certainly the future of application design should be with tools that understand the medium and the process.
This. The reason why web-design is very hard to abstract out into a Photoshop-like app is that because non-trivial websites are at their core, a fundamentally different medium than anything that Photoshop-familiar-designers are trained to create.
To treat the transition from visual-sketch to working-website as just some tedious code-work that gets in the way of brilliance and implementation is missing the point...the brilliance IS typically in the code that implements the vision in such a way that the site is maintainable and graceful across different platforms and screensizes.
Edit: For a more helpful comment, they really need some <input type=number> things in there. You now, TSpinEdits (any Delphi users out there?). Number controls.
I think the biggest flaw in these apps is they start people with either an amateur design or a blank template instead of exposing the grids and guides that define a website (and further define the limitations of web design) right off the bat. Even though it starts as a blank page, I love Alex Maccaw's Stylo (http://styloapp.com/) because the tools are simple and familiar, they don't overburden the page I'm focusing on and it creates smart guides that show up when I've got two elements on the same plane. It's the only one of these apps I've tried that actually extends my creativity and doesn't end up taking me longer to design something I like between clunky UI elements or trying to figure out what everything does.
I can't wait until those christian revelation ministry sites (one in particular I can't remember the name of) get a hold of this stuff. They were excellent at abusing DHTML.
As an aside, have you tried any of those binaural beats? Is that part of the joke, or something that you actually enjoy?
By the way, the site is actually a collaboration between me and two others. Orangestar had put up some binaural beat files on his website, so cats4gold and I jokingly made this site in his name to promote them. And then it kinda grew fr m there.
If you enter the site, you'll notice it is not actually one site, but three linked together.
Congrats to Easel! Keep going!
Easel aims to be a design tool, I think, to help you in coding and designing sites, but won't do all of the former for you.
We realize that it's a difficult problem to create good markup but that doesn't mean we can't help. So we felt the best tradeoff was to give the CSS properties used so you can spend less time with the eyedropper tool.
There is an option to export the full page but we think it's best for quick prototypes.