Every iPhone is their best iPhone yet

Apple isn't really the best software company and though they were early to digital assistants with Siri, it seems like they've let it languish. It's almost comical how bad Siri is given the capabilities of modern AI. That being said, Android doesn't really have a great builtin solution for this either.

Apple is more of a hardware company. Still, Cook does have a few big wins under his belt: M-series ARM chips on Macs, Airpods, Apple watch, Apple pay.

Apple silicon chips

No, but I think they stopped with "our most" (since all other brainless corps adopted it) and just connect adjectives with dots.

Hotwheels: Fast. Furious. Spectacular.