From this point of view, none of the olympic shambles (e.g. g4s security) are terribly surprising.
G4S were also involved, before they got the contract, in the bid for the Olympics.
Pretty sleazy.
1. There is some level of scandal over ticketing
2. The IOC forms a technical committee to look into it
3. The technical committee says that the Olympics is a relatively unique ticketing situation (all the different buckets of tickets, how they change, when they're released, etc.), and that the best solution would be to invest ~$200M in a custom ticketing solution which the IOC would own, and could then lease to the organizing committees and other international event
4. The IOC executive says that it's a sports organization - and not a logistics company - and reminds itself that sales are the responsibility of the host Committee, so they should deal with it and figure it out, and then kills the idea.