Amazon was ranked #2 Google (Alphabet) was ranked #8 Microsoft was ranked #13
Amazon was founded in 1994. Google was founded in 1998.
What about the statement:
> Amazon and Google did emerge from the dotcom era and both outrank Microsoft on the Fortune 500 today
isn’t true?
In 99/2000 Google wasn't the massive success it was about 2 years later. And its IPO didn't happen until much later after the .com crash. It was known and popular among techies but wasn't the household name it became about 2002, 2003.
When I think of the .com crash (and I lived through it) I think of the companies that had IPOd or were about to, and took massive investment in 99. In 99 Google was still a small concern.
Amazon, yeah, I'd say Amazon is a late 90s company. Though they were just about books then.
I can remember the characters in an episode of Buffy the Vampire Slayer talking about Google (not sure if that counts as household awareness but it was getting there).
1999 was the time of Napster, it was a completely different internet it really felt like a Wild West.