Yet by your own comment's admission, Facebook has tried multiple blatant breaches of the regulation, and is still in business and trying their latest iteration of pseudo-compliance, which means whatever enforcement there is, it's clearly not enough.
When it comes to the DMA, Apple is currently on track to receive a (very low) fine for not actually complying by still preventing developer from letting users know they can pay for apps/services outside the App Store for cheaper. So clearly the potential penalties and actual enforcement is low enough that Apple is (rightly) calling their bluff.