This is a reminder why trying to be hip to sell a message is actually very often counterproductive. (See D.A.R.E.)

That Quentin Question video made me cringe from the beginning to the eventual end when I closed it for being insufferable.

Patronizing kids does not hold sway in the long term. They don't stay young. I think it's better to treat them more mature than they are, to speak to the people they become.