Is there really? In the sense of a global organized boycott spearheaded by a particular organization? I've not yet seen anything like that. It seems like instead the brand has just been damaged by Musk in the eyes of the kind of person who might be likely to buy an EV in the first place.
Furthermore, that has happened as their offerings have become stale in their primary markets - their old branding approach (techno-utopianism) has lost its appeal, but their new branding (techno-dystopianism) is turning most people off.